Hasselblad is a Swedish manufacturer of high-quality still photography cameras based in Gothenburg, Sweden. The company was established in 1841 as a trading company. In the 1890s, Hasselblad began distributing photographic products from Eastman. The photography branch grew, and during the second world war Victor Hasselblad was commissioned to develop an aerial camera for the Swedish Royal Air Force. After the war, camera production changed into civilian cameras. Introduced in 1948, the Hasselblad 1600F was a medium format SLR that became the camera of choice for many professional photographers.
The perhaps most famous use of the Hasselblad camera was during the Apollo Program missions when man first set foot on the moon. All photographs taken during these missions used specially modified Hasselblad cameras.
The cameras, including the digital H1D, are still widely used for some forms of professional photography, particularly studio work.
In August 2004 Hasselblad merged with the Danish company Imacon A/S. Imacon is a manufacturer of digital photography equipment, e.g. digital camera backs. The merger means that Hasseblad now delivers fully digital integrated medium-format camera solutions.
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