Boing Boing (originally bOING bOING) is a publishing entity, first established as a magazine and later becoming a website.
It was first started as a zine in 1988 by Mark Frauenfelder and Carla Sinclair . Issues were subtitled "The World's Greatest Neurozine".
It became a website in 1995 and later relaunched as a weblog on January 21 2000, described as a "directory of wonderful things."
Over time, Mark Frauenfelder was joined by three co-editors: Cory Doctorow, David Pescovitz , and Xeni Jardin.
In 2004, the project incorporated as Happy Mutants LLC, and John Battelle became the blog's "band manager."
Boing Boing used to feature a "guest blogger" sidebar, but stopped the series in summer 2004.
Guests included John Shirley, Karen Marcelo of Survival Research Laboratories, Johannes Grenzfurthner of monochrom, Rudy Rucker, Jason Scott of textfiles.com, Danny O'Brien of Oblomovka, and many more.
Common themes include technology, futurism, science fiction, Disney, and intellectual property issues.
As a result of having to support the heavy bandwidth usage resulting from the site's popularity, the site added substantial advertising over the course of late 2004, with advertisements placed above and to the left and right of material, and, in 2005, in the site's RSS feed as well.
Trivia: all four Boing Boing contributors are or have been contributing writers to Wired Magazine.
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